One of the great things about Facebook is the ease of sharing things. You can share your books, excerpt, blurbs, links, and so on. As you scroll through your newsfeed, what do you see mainly? Status's, links, and pictures. Now stop and think about which one catches your eye. If you answered picture, pat yourself on the back. No, there isn't a prize, just me liking where your mind is going.
The pictures on facebook are what I always stop and look at as I scroll through. There are the funny ecards, photos of cats, kids, and book covers.
While we hear the saying, don't judge a book by it's cover, come on, let's be honest. We do. So are you using your cover to full potential?
Sure, when you post a links form amazon, it pulls up a small snap shot of your cover. Someone can click share and it shares the link. I recommend sharing the photo (upload it) of your cover so when someone clicks share, it brings the text your wrote to go with the photo as well.
Above the photo you wrote: My new release is now on amazon! (insert link) Then add photo of book cover, which gets rid of the link preview.
When someone shares this, it now shows your cover in their news feed along with the link and what you wrote.
And I guarantee that gorgeous book cover is going to catch someones attention a whole lot quicker than just a link with a thumbnail.
Also, before you share your photo with a link to take the reader somewhere, make it a little more interesting than "My new release". Quote a review or an excerpt.
Example: "If I’m looking for a feel good contemporary romance I know I can always count on Lacey Wolfe." add link and book cover photo.
You don't have to put a quote there. Put an excerpt or the blurb. Think of what is going to make you stand out from everyone else on the readers news feed. After all, you want them to choose your book, right? Let's face it, new books are publishing everyday. We have to find a way to be noticed. So taking a few extra steps will leave you in that direction.
Thanks for coming by! Share your tips to standing out on social media.
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#WWOW or Writers Word of Wisdom - A Smart & Savvy Group of Authors who write a weekly feature for their blog -Writer's Words of Wisdom- each Wednesday. The goal is to impart what we've learned about writing, editing, getting published, book promotion, and more along the way.
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